BS Business
Psychology
Department
Psychology
Level
Undergraduate
College
College of Economics & Social Development
Course Detail
The BS Business Psychology program is designed to provide strong foundation in business and to integrate core psychological principles. The main goal of this program is to produce graduates who have the ability to apply science of human behavior to practical business problems. Students learn to apply theories in psychology to business challenges. They learn to analyze business problems through psy- chological approach, utilizing research skills and developing effective solutions. This four-year program requires completion of 144 credit hours of coursework including a mandatory six-week internship (03 credit hours) at an Institute-approved firm and an industry-savvy Capstone Project (03 credit hours). Students can take minimum load of 12 credit hours (4 courses per semester) or maximum load of 18 credit hours (6 courses per semester).
Entry Requirement: HSSC /F.Sc /FA /A level
General Education Courses
PSY300 Introduction to Psychology (3 credit hours)
MAT102 Business Mathematics (3 credit hours)
COM107 Academic English (3 credit hours)
STS202 Inferential Statistics (3 credit hours)
COM205 Persuasive & Analytical Writing for Business Communication (3 credit hours)
EEM101 Environmental Studies (3 credit hours)
REL101 Islamic Studies (2 credit hours)
PSC201 Ideology and Constitution of Pakistan (2 credit hours)
SSC303 Service-Learning and Civic Responsibility (2 credit hours)
BSE101 Entrepreneurship (3 credit hours)
CSP110 Applications of Information Communications Technologies (3 credit hours)
PSC101 Pakistan Studies (3 credit hours)
LAN30* Foreign Language (3 credit hours)
*1 Arabic *2 French*4 German *6 Italian*8 Chinese
MAT001 Basic Mathematics***
COM010 Intensive English***
Interdisciplinary Courses
ECN101 Principles of Microeconomics (3 credit hours)
ECN102 Principles of Macroeconomics (3 credit hours)
COM202 Business & Professional Speech (3 credit hours)
DSP163 Fundamentals of Data Analytics (3 credit hours)
**Understanding of Holy Quran I (1 credit hour)
**Understanding of Holy Quran II (1 credit hour)
** Muslim students are required to take Understanding of the Holy Quran I (1 credit hour) and Understanding of the Holy Quran II (1 credit hour) during the Summer semesters to complete the degree requirement. Both courses are graded on a Pass/Fail basis and have no prerequisites.
**Note for Non-Muslim Students: Non-Muslim students will take a suitable 2-credit-hour General Education course in place of Under- standing of the Holy Quran, as approved by the Institute’s statutory bodies.
*** A nine-hour non-credit ‘Pre-sessional Intensive English module’ is mandatory for freshmen who scored below 50% in the English por-
tion of the IOBM admission test. This nine-hour pre-sessional course is conducted one week before the start of the Semester.
Psychology Courses
PSY301 Research Methods in Business Psychology
PSY302 Writing Business Psychology Research
PSY303 Introduction to Psychological Testing
PSY304 Experimental Psychology
PSY305 Contemporary Social Psychology
PSY309 Developmental Psychology
PSY310 Positive Psychology
PSY311 Consumer Psychology
PSY312 Psychology Capstone Project
PSY315 Statistics in Psychology
PSY317 Personality psychology
PSY320 Health Psychology
PSY322 Cross-cultural Psychology
PSY324 Fundamentals of Psychological Counselling
PSY326 Organizational Psychology
PSY329 Psychological Crisis Management
PSY330 Sports Psychology
Elective Psychology Courses (6 Courses)
PSY306 Understanding Individual: Personal Construct
PSY307 Psychology of Organizational Change
PSY308 Psychological Aspects of Advertising
PSY440 Cyber Psychology, Behavior and Social Networking
PSY441 Health Promotion in Corporate Setting’
PSY328 Environmental Psychology
PSY442 Projective Methods
Business Core Courses
PSY405 Group Dynamics
PSY409 Leadership Psychology
PSY410 Conflict Management and Negotiation
PSY334 Psychology of Diversity and Gender
PSY412 HRM & Personnel Psychology
PSY432 Behavior Modification in Industry
Elective Business Courses (2 Courses)
PSY436 Digital Tools in Business Psychology (AI/HR Tech)
PSY437 Psychological Safety & Mental Health at Work
PSY438 Work Motivation & Attitude
PSY439 Quality of Work Life
Course Structure
Semester 1
| Course Code | Course Name | Credit Hours | Pre-requisite |
| COM107 | Academic English | 3+0 | – |
| MAT102 | Business Math | 3+0 | – |
| REL101 | Islamic Studies | 2+0 | – |
| ECN101 | Principles of Microeconomics | 3+0 | – |
| PSY300 | Introduction to Psychology | 3+0 | – |
| PSC101 | Pakistan Studies | 3+0 | – |
| Semester Total Credit Hours | 17 |
Semester 2
| Course Code | Course Name | Credit Hours | Pre-requisite |
| PSC201 | Ideology and Constitution of Pakistan | 2+0 | |
| STS202 | Inferential Statistics | 3+0 | MAT102 |
| ECN102 | Principles of Macroeconomics | 3+0 | ECO101 |
| PSY301 | Research Methods in Business Psychology | 3+0 | PSY300 |
| EEM101 | Environmental Studies | 3+0 | |
| BSE101 | Entrepreneurship | 3+0 | |
| Semester Total Credit Hours | 17 |
Semester 3
| Course Code | Course Name | Credit Hours | Pre-requisite |
| COM205 | Persuasive & Analytical Writing for Business Communication | 3+0 | COM107 |
| PSY305 | Contemporary Social Psychology | 3+0 | PSY300 |
| PSY326 | Organizational Psychology | 3+0 | PSY300 |
| PSY315 | Statistics in Psychology | 3+0 | PSY301 |
| LAN30** | Foreign Language | 3+0 | – |
| PSY309 | Developmental Psychology | 3+0 | PSY300 |
| Semester Total Credit Hours | 18 |
Semester 4
| Course Code | Course Name | Credit Hours | Pre-requisite |
| COM202 | Business and Professional Speech | 3+0 | COM205 |
| SSC303 | Service-Learning and Civic Responsibility | 2+0 | |
| CSP110 | Applications of Information Communications Technologies | 3+0 | |
| PSY303 | Introduction to Psychological Testing | 3+0 | PSY301 |
| PSY317 | Personality Psychology | 3+0 | PSY300 |
| PSY302 | Writing Business Psychology Research | 3+0 | PSY301- PSY315 |
| Semester Total Credit Hours | 17 |
Semester 5
| Course Code | Course Name | Credit Hours | Pre-requisite |
| DSP163 | Fundamentals of Data Analytics | 3+0 | |
| PSY311 | Consumer Psychology | 3+0 | PSY300 |
| PSY322 | Cross-cultural Psychology | 3+0 | |
| PSY320 | Health Psychology | 3+0 | |
| PSY304 | Experimental Psychology | 3+0 | PSY303 |
| PSY412 | HRM & Personnel Psychology | 3+0 | |
| Semester Total Credit Hours | 18 |
Semester 6
| Course Code | Course Name | Credit Hours | Pre-requisite |
| PSY310 | Positive Psychology | 3+0 | |
| PSY324 | Fundamentals of Psychological Counselling | 3+0 | |
| PSY329 | Psychological Crisis Management | 3+0 | |
| PSY405 | Group Dynamics | 3+0 | PSY412 |
| PSY410 | Conflict Management and Negotiation | 3+0 | PSY412 |
| PSY432 | Behavior Modification in Industry | 3+0 | PSY412 |
| Semester Total Credit Hours | 18 |
Semester 7
| Course Code | Course Name | Credit Hours | Pre-requisite |
| PSY409 | Leadership Psychology | 3+0 | PSY412 |
| PSY334 | Psychology of Diversity and Gender | 3+0 | |
| PSY** | Elective I (Psychology) | 3+0 | |
| PSY** | Elective II (Psychology) | 3+0 | |
| PSY* | Elective III (Business) | 3+0 | |
| PSY** | Elective IV (Psychology) | 3+0 | |
| Semester Total Credit Hours | 18 |
Semester 8
| Course Code | Course Name | Credit Hours | Pre-requisite |
| PSY330 | Sports Psychology | 3+0 | |
| PSY** | Elective V (Business) | 3+0 | |
| PSY** | Elective VI (Psychology) | 3+0 | |
| PSY** | Elective VII (Psychology) | 3+0 | |
| PSY** | Elective VIII (Psychology) | 3+0 | |
| PSY312 | Psychology Capstone Project | 3+0 | |
| Internship | 3+0 | ||
| Semester Total Credit Hours | 21 |